General Cable Names C.C. Pierce Company, Inc. 2011 Electrical Distribution Channel Agent of the Year

And Presents Several Other Awards at 2012 NEMRA Annual Conference

HIGHLAND HEIGHTS, KENTUCKY, FEBRUARY 7, 2012 -
General Cable (NYSE: BGC) is pleased to announce that it has named C.C. Pierce Company, Inc., based in Duxbury, Massachusetts, as its 2011 Electrical Distribution Channel Agent of the Year.

“C.C. Pierce has been a great business partner to General Cable,” said Tom Bisson, Vice President, Electrical Distribution Sales, General Cable. “Our Agent of the Year selection process is based on three specific sales improvement metrics and C.C. Pierce exceeded in all three categories for 2011.”

Serving the New England Electrical Industry for over 90 years, C.C. Pierce represents General Cable’s Carol® Brand portable cord, cordsets, electronics, data, low-voltage and 5kV to 35kV medium-voltage industrial, tray and instrumentation, and CCW® Continuously Corrugated Welded cables.

The award was presented to C.C. Pierce in February 2012 at the National Electrical Manufacturers Representative Association (NEMRA) Annual Conference, which was held in San Diego, California.

At the conference, General Cable also presented the Agent Inside Sales Associate of the Year Award and Director’s Club Agent Awards.

The Inside Sales Person Award is based on overall knowledge of General Cable products, processes, computer systems, clients and markets, and to deliver outstanding customer service.  Candidates must exhibit the knowledge and skills to successfully grow sales and manage daily business flow.  The winner was selected by his peer group of General Cable’s Electrical Distribution Inside Sales Representatives.  The 2011 winner was Dusty Mathis of Gaynor Sales.

Director’s Club Agents are selected based on objective results that General Cable’s Electrical Distribution Sales team agrees to each year.  The 2011 criteria included all Agents who achieved and/or exceeded sales plan, as well as year-over-year growth in metal adjusted sales dollars.  The 2011 winners were:

• Cardel-Criste  
• C. C. Pierce Company, Inc.
• Davenport & Associates, Inc.
• EMMCO & Associates, Inc.
• ET Cable Sales 
• Gobeille-Robinson, Inc.
• Gorin-Hopper & McCoy 
• Lester Sales Company
• Rains Electrical Sales, Inc. 
• Stone Sales Agency, Inc.
• SYNTECH, Inc.
• Vertex Innovative Solutions
• Vincent-Angel, Inc.
• Young & Champagne

About General Cable
General Cable (NYSE:BGC), a Fortune 500 company headquartered in Highland Heights, Kentucky, is a global leader in the development, design, manufacture, marketing and distribution of copper, aluminum and fiber optic wire and cable products for the energy, industrial, specialty and communications markets.  With annual revenues approaching $5 billion, General Cable is one of the largest wire and cable manufacturing companies in the world.  It operates 47 manufacturing facilities in 25 countries and employs approximately 12,000 associates.  Visit our Web site at www.GeneralCable.com.


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Release No. 0765
02/07/12